What it's built for:
The Benno eJoy was built as an amalgamation of a classic beach cruiser and a mid-tail cargo bike, all powered along by a zippy Bosch motor. Take one look at the eJoy and you'll think this bike was built for cruising esplanades with surfboards in tow, but this steed is ready for so much more. With a heavy-duty cargo rack, full-wrap fenders, and integrated lights -not to mention the award-winning Bosch Active Line motor- this bike is ready to bring the beach spirit with you to work, to lunch, to school, to the shops, and home again.
Why we love it:
Throw a leg over the eJoy on a test ride and you'll immediately crack a smile. Cruisers always have been and always will be fun to ride, with their relaxed posture, open view of the road, and cushy seats. But that's not why we love this bike. We love the sneaky utility the eJoy packs in. For families with one child this can be the ideal bike when loaded up with a seat on the rear rack for the kiddo, and Benno's own high capacity cargo rack up front for everything else. It's a light-duty cargo bike masquerading as a happy-go-lucky cruiser, what's not to love?
Available Febuary 2020. Stop by for a ride on the Benno eJoy today!